DISTREE EMEA 2018 scheduled for February 6-9 in Monaco

by Stuart Wilson, Friday 7 July 2017

The 16th annual DISTREE Europe, Middle East & Africa (EMEA) event will take place at the luxurious Fairmont Hotel in Monaco on 6th to 9th February 2018. DISTREE EMEA is a premium hosted buyer event, giving consumer tech brands access to 400 senior executives, representing 350 consumer tech distributors from 50-plus countries within the EMEA region.

The Early Bird Offer for DISTREE EMEA exhibitors includes a package discount, accommodation at the main event hotel and a €1000 voucher to use on marketing options at the event. The Early Bird offer runs until 21st July 2017.

The channel event offers consumer technology vendors and brand owners the opportunity to hold pre-scheduled one-on-one meetings with EMEA’s leading distributors, plus a selection of senior executives invited from top retailers and e-tailers. DISTREE EMEA 2018 remains the most effective and cost-efficient platform to manage, build or launch routes-to-market across the region.

Christophe Painvin, Executive Director for DISTREE Events, said: “We’ve listened carefully to feedback from vendors and channel delegates regarding the event format. As an exclusive ‘invite only’ event, we will be fully focused on providing a premium experience for all delegates at DISTREE EMEA 2018. This is why we continue to hold the event in Monaco, offering an exclusive and luxurious business environment.”

Tech ecosystem

Exhibitors at DISTREE EMEA 2018 represent the entire consumer tech product ecosystem, including high-growth product categories such as mobile devices, mobile accessories, smart home solutions, wearables and gaming products.

“The variety of product categories DISTREE EMEA caters to is huge,” added Painvin. “The event format is a unique business development opportunity for all technology and consumer electronics brands that are sold through distributors, retailers and e-tailers, or through marketplaces within the EMEA region.”

DISTREE EMEA 2018 will once again host a luxurious Gala Dinner in Monaco, with the DISTREE Diamond Awards taking place to recognise brands for their achievements during the event. With the main exhibition area at the Fairmont Hotel, exhibitors can book private hospitality rooms in which to host their meetings and present their latest or upcoming products.

“Our positioning as a premium channel event will be reinforced by the quality of the location, the accommodation, the functions and the facilities at DISTREE EMEA 2018,” added Painvin. “The exhibition and the pre-scheduled one-on-one meetings will take place in the Fairmont Hotel, with the conference sessions held at the Grimaldi Forum.”

DISTREE EMEA 2018 will also features an extensive conference programme, giving delegates access to the latest market data and insight on business trends shaping the consumer tech channel. The DISTREE format is designed to deliver a highly efficient event for exhibitors and channel delegates by uniting senior executives in one place at one time.

Delegate selection

“We continue to see brand proliferation in the consumer technology and consumer electronics space,” added Painvin. “In addition, we are seeing structural changes in the go-to-market ecosystem driven by omnichannel business models, the rise of online marketplaces and the growth of cross-border e-commerce. As the go-to-market ecosystem changes, this is reflected in our audience selection process. It is important that all brands are aware of these market changes as well.”

Painvin concluded: “We remain committed to providing exhibitors with a delegate base that allows them to achieve maximum business benefits. DISTREE is 100% not a traditional trade show – we can’t emphasise that fact enough. The channel audience is carefully selected and individually verified prior to receiving invites. We work hand-in-hand with all our exhibitors before, during and after the event to help them accelerate their growth and channel development across EMEA.”

For more details on exhibiting at DISTREE EMEA 2018, please visit www.distree-emea.com

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