January 24, 2018

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Dell EMC appoints Mitsumi as African distributor

by Stuart Wilson, Thursday 21 September 2017

Mitesh Shah, managing director at Mitsumi Distribution
Mitesh Shah, managing director at Mitsumi Distribution

Mitsumi Distribution has been appointed by Dell EMC Middle East as an authorised distributor for the Africa region. Mitsumi claims that the move demonstrates Dell EMC’s confidence in the distributor to grow the brand across the region.

Mitesh Shah, managing director at Mitsumi Distribution, said: “Over the last two years, we have invested heavily in our team and business to ensure we have the correct skill sets in place to drive growth and capture the Middle East & Africa market share.”

“We are also concentrating on developing our product distribution capability and reach. We look forward to working with Dell EMC and we are sure that this partnership will offer a wide product offering to all the enterprise partners based in Africa,” Shah added.

Mitsumi’s relationship with Dell stretches back to 2009 and the distributor has played a significant role in the brand’s development in African markets. As an authorised distributor, Mitsumi will distribute Dell EMC storage products including all-flash arrays, hybrid storage platforms and networked-attached storage solutions in Angola, Burundi, Cape Verde, Comoros, Djibouti, Eritrea, Ethiopia, Ghana, Kenya, Liberia, Mayotte, Nigeria, Reunion, Rwanda, Seychelles, Somalia, South Sudan, Tanzania and Uganda.

Nazih Moufarrej, managing director, Central and Eastern Africa region at Dell EMC, said: “Dell EMC is proud to sign this unique partnership agreement with Mitsumi.”

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