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Channel opportunities set to soar as ignition hooks up with Demisto

Thursday 19 July 2018

Emerging security distributor Ignition Technology today announced it has added Demisto to its portfolio as the vendor ramps up channel expansion plans for its automated incident response and security orchestration platform. In addition to identifying and recruiting suitable reseller partners, Ignition is including Demisto in its business development team focused on lead generation, and using its technical capabilities to optimise service delivery in the UK and Northern Europe.

“Demisto Enterprise is the comprehensive security operations platform that many large enterprises are crying out for,” said Sean Remnant, Chief Strategy Officer at Ignition Technology. “The automated, easy-to-deploy nature of the technology is highly beneficial to customers struggling to resource their security operations centres (SOCs) amid the worsening global cybersecurity skills crisis. There is a lot of opportunity for partners to position the product with new and existing accounts, but in the first instance our approach is to focus on a few key vendor synergies and target opportunities for partners looking to develop their service offerings.”

Sporting integrations with over 180 security products and growing, the Demisto platform is already proving popular among channel partners, creating value in existing projects and enabling compelling upsell opportunities with installed customers. Demisto’s introduction to the UK market via Ignition is coinciding with the appointment of key in-region sales and technical personnel, who will work closely with Ignition to accelerate market expansion.

“With a strong channel ecosystem and security sales expertise, we are confident partnering with Ignition delivers a proven approach to supercharging our sales efforts in EMEA,” said Bob Kruse, VP Sales and Alliances at Demisto. “Ignition understands the channel opportunities around next-generation security technology and has the relationships and technical know-how to help us grow – not just in the SOC market but as we extend our proposition into security task automation and orchestration in general.”

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