April 24, 2019

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Ctroniq signs KMG as distributor in Egypt

by Stuart Wilson, Tuesday 5 February 2019

Karim Ghoneim (left), CEO at KMG, and Atheeq Ahmed, COO at Ctroniq
Karim Ghoneim (left), CEO at KMG, and Atheeq Ahmed, COO at Ctroniq

UK-based consumer electronics brand Ctroniq has appointed KMG as an authorised distributor in Egypt. Under the terms of the agreement, KMG will supply Ctroniq’s wide range of consumer electronics and IT products to its extensive channel customer base across the Egyptian market.

Atheeq Ahmed, COO at Ctroniq, said: “KMG has been a driving force in Egypt with an exceptional track record dealing with various brands and understanding the market dynamics. We believe the association shall be a success as the vision of providing value to the Egyptian market is a common goal.”

"Egypt is a huge market of 100 million people whose aspirations to utilise the latest from the world of technology grow each day. Ctroniq is determined to cater to these demands with its wide range of reliable and functional products while staying true to its core value of providing true value for money and building a bond of trust with its customers at a global scale," he added.

Ahmed continued: "Ctroniq will strive to be a tool of development for the promising youth of Egypt and join hands in their need of fulfilment of affordable products. We look forward to creating a niche for ourselves with an immediate focus on the e-commerce players, which are growing at a phenomenal growth, in addition to other channels to drive the growth of the Ctroniq brand.”

Karim Ghoneim, CEO at KMG, said: "We are very excited to join forces with Ctroniq. Through this strategic agreement, Egypt-based KMG will act as Ctroniq’s dedicated partner and leverage its strong network reach to provide the latest in computing, mobility and smart technology solutions to the Egyptian market."

KMG was established in 2003 by founder and CEO Karim Ghoneim in Cairo, Egypt. After signing a number of leading technology brands KMG established its first overseas office in 2014 in Dubai, UAE. KMG now has more than 100 employees, a branch office in Alexandria and is rapidly expanding its network of customer service branches across Egypt.

Ctroniq is a UK-based consumer technology brand with global sales and marketing reach. Established in 2012, Ctroniq’s product portfolio includes innovative digital solutions, portable devices, computing products and televisions. Ctroniq aims to provide the ultimate user experience, offering ergonomic, reliable and highly functional products that provide the optimum value for money.

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