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by Stuart Wilson, Thursday 19 May 2011

The ‘Middle East Retail Academy (MERA): 2011 Awards took place on May 18th in conjunction with Digital Consumer Channel (DCC) Middle East & Africa (MEA) – the premier event for the region’s ICT and consumer electronics (CE) retailers, distributors and vendors. A live electronic voting session determined the winners in 11 product categories with a total of 10 vendors claiming awards.

“The fact that there are so many different winners underlines the variety that still exists in the market,” said Farouk Hemraj, CEO at DISTREE Events, the organisers of the ‘MERA: 2011 Awards’. “DCC MEA and MERA celebrate this diversity, bringing retailers, distributors and vendors together for a business-focused three-day event each year.”

“We would like to congratulate all of the award winners and also recognise the achievement of all nominees,” he added. “The five nominations for each category were determined using data extracted from the Monthly Monitor Report (MMR) – a MERA service that provides a snapshot of views, opinions and the business climate in the region.”

Only retail executives were issued with voting devices at the Gala Dinner. Retailers were evaluating nominated vendors on a number of criteria including partner engagement, channel strategy, pricing, stock management, product evolution, margin potential, channel management and partner programme. The full list of vendor winners for the ‘MERA: 2011 Awards’ is below:

2011 Software Vendor of the Year WINNER: Kaspersky

Also nominated: Adobe, Microsoft, Sage, Symantec

2011 TVs Vendor of the Year WINNER: Samsung

Also nominated: LG, Panasonic, Sony, Toshiba

2011 Mobile Communications Vendor of the Year WINNER: Apple

Also nominated: BlackBerry, HTC, Nokia, Samsung

2011 Gaming Vendor of the Year WINNER: Microsoft

Also nominated: EA, Logitech, Nintendo, Sony

2011 Home Networking Vendor of the Year WINNER: Linksys by Cisco

Also nominated: Belkin, D-Link, Edimax, Netgear

2011 Storage Vendor of the Year WINNER: Seagate

Also nominated: Imation, Iomega, Sandisk, WD

2011 Printing Vendor of the Year WINNER: HP

Also nominated: Brother, Canon, Epson, Samsung

2011 Imaging Vendor of the Year WINNER: Nikon

Also nominated: Canon, Kodak, Samsung, Sony

2011 Accessories Vendor of the Year WINNER: Promate

Also nominated: Belkin, Genius, Logitech, Microsoft

2011 Digital Lifestyle Vendor of the Year WINNER: Apple

Also nominated: Canon, Merlin, Samsung, Sony

2011 Desktop/Notebook/Netbook Vendor of the Year WINNER: Dell

Also nominated: Acer, HP, Samsung, Sony

The live voting session took place at Le Meridien Al Aqah Beach Resort in Fujairah, UAE. This year’s DCC MEA attracted more than 160 retail executives from across the region and 60-plus vendors. The MERA Awards were launched in 2008 and are staged annually.

DCC MEA 2012

DCC MEA is the ultimate professional networking event for senior executives from the consumer electronics, digital device and ICT products retail channel in the MEA region. DCC MEA is a focused event for retail executives based on the successful concept of bringing high-level buyers from emerging markets into productive contact with vendors.

DCC MEA regularly attracts hundreds of senior executives from MEA’s consumer electronics, digital device and ICT products retail channel. These include the powerful buyers and decision makers responsible for product selection for the retailers they represent. Not only is DCC MEA a powerful business platform, it is also an annual networking function allowing vendors to meet face-to-face with both existing and potential new retail partners from across the region.

For retail executives, attending DCC MEA is time well spent. In just three days you can hold dozens of face-to-face meetings with existing and potential new vendors, meet with your peers from across the region, find out more about the latest industry trends and market data. All this at one exclusive event: DCC MEA - the ‘must-attend’ event for vendors and retailers associated with MEA’s consumer electronics, digital device and ICT products channel.

Vendors, retailers and distributors wishing to participate at DCC MEA 2012 can contact quoting code MEA12 for full details.


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