Esquire’s Virtual Reseller Network
by Stuart Wilson, Thursday 15 March 2012
Find out more about South African distributor Esquire’s successful virtual reseller network (VRN) - a finalist for the ’EMEA Channel Academy’ 2012 Distributor Initiative of the Year Award.
The distributor claims that the introduction of VRN has given Esquire an edge over its competitors while simultaneously bringing unprecedented benefits to its resellers. The solution gives clients complete virtual access to Esquire’s entire stock holding, with information updated directly to reseller websites. In terms of speedy stock updates, these become available on the resellers website within three minutes. The reseller becomes part of an automated system through the entire value chain to bring the stock to the end user.