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HOME REGIONS Russia & CIS › Laser printer sales climb in Russia

Laser printer sales climb in Russia

by Stuart Wilson, Friday 29 June 2012

The latest data from research house Context shows a 9% year-on-year increase in Russian all-in-one laser printer shipments in the first quarter of 2012. The growth in all-in-one laser printer shipments occurred against a backdrop of printing device shipments across all product categories falling 6% year-on-year for the same period.

The growth in all-in-one laser printer shipments in Russia was driven by the success of mid-placed vendors such as Xerox and Brother, according to Context. Brother almost tripled its shipments year-on-year in the first quarter of 2012. Xerox saw an 80% year-on-year growth in Russia.

Samsung and HP remain the Russian all-in-one laser printer leaders with market shares of 29% and 27% respectively, but the strong growth from Xerox saw them take third spot with an 18% share of the market, according to Context.

Context participated in last week’s DISTREE Russia & CIS event in St. Petersburg, delivering a keynote speech and moderating a workshop session. Context has established a distributor panel in Russia and is now in a position to provide detailed analysis of in-country channel trends.


DISTREE Russia & CIS is the region’s premier annual channel event for vendors looking to manage, build or launch channels in this strategically important market. Leading retailers, resellers and distributors from across Russia & CIS attend the event, allowing vendors to accelerate their channel development and drive business success across Russia & CIS.

DISTREE Russia & CIS operates a unique business model based on an ‘invitation only’ event format, offering a compelling mix of pre-scheduled one-on-one meetings, keynotes, awards and networking opportunities for vendors and channel executives operating in the Russia & CIS region. For more information, visit www.distree-russia.com.

DISTREE Russia & CIS 2013 is scheduled to take place place at the Pulkovskaya Radisson Hotel in St. Petersburg from June 26th to 28th. Vendors wishing to attend the event should contact fsimard@distreevents.com quoting code DRU13.


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