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‘ECA: 2011 Awards’ – DISTRIBUTORS

by Stuart Wilson, Monday 31 January 2011

The nominated distributors for the ‘EMEA Channel Academy: 2011 Awards’ have been announced today. In total there are nine regional accolades up for grabs at this year’s awards ceremony, which takes place in association with DISTREE XXL, EMEA’s premier channel event. During the last few months, senior vendor executives have voted for their preferred distributor by region. The top five nominated distributors go through to the final where they face a live electronic vote to determine the winner in each category.

Based on an open and transparent voting system, the ‘EMEA Channel Academy: 2011 Awards’ will once again recognise true channel excellence. The ‘EMEA Channel Academy: 2011 Awards’ Gala Dinner and live voting session will take place on February 10th at the Salle des Etoiles in Monaco.

“We would like to congratulate all of the distributors that have received an official nomination for the 2011 awards,” said Farouk Hemraj, CEO at DISTREE Events. “It is refreshing to see some new names included in this year’s nominations, reflecting the continued dynamism of the EMEA channel – especially in fast-growing emerging markets.”

Approximately 800 senior channel executives from across the EMEA region are expected to attend the Gala Dinner. During the evening, vendors will vote live for their preferred distributor candidates by region. Senior distributor executives will in turn vote for their preferred vendors by product category. The nominated distributors are listed below:

African Distributor of the Year Mustek, Pinnacle Africa, Rectron, Red Dot, Tarsus

Middle East & North Africa Distributor of the Year Almasa, Aptec, Asbis, FDC, Redington

Central & Eastern Europe Distributor of the Year AB, ABC Data, Action, Asbis, Tech Data

Russia & CIS Distributor of the Year Asbis, Elko, Inline, Merlion, OCS

South East Europe Distributor of the Year Arena, Asbis, EWE Comp, M SAN Group, Oktabit

Southern Europe Distributor of the Year Computer Gross, Databox Informatica, Esprinet, Ingram Micro, Tech Data

Northern Europe Distributor of the Year Actebis, Also, Avnet, Ingram Micro, Tech Data

DACH Distributor of the Year Actebis, Also, Ingram Micro, Tech Data, Wortmann

UK & Ireland Distributor of the Year Computer 2000, EntaTech, Ingram Micro, Micro-P, VIP Computer Centre

Distributors were assessed on a number of criteria by vendors including sales growth, channel breadth, credit facilities, financing, stock management, logistics, market development and reseller engagement. In total, 32 distributors received official nominations for the ‘EMEA Channel Academy: 2011 Awards’ with five companies – Actebis, Also, Asbis, Ingram Micro and Tech Data – making the final five in more than one region.


Top distributors, retailers and e-tailers from across the EMEA region are invited to attend DISTREE XXL 2011, the premier event for the regional ICT and CE channel, from February 8-11th in Monaco.

DISTREE XXL gathers 400-plus senior executives from EMEA’s Information Communications Technologies (ICT) & Consumer Electronics (CE) volume distribution channel.

During the course of the three-day event, delegates take part in thousands of pre-scheduled one-on-one meetings with hundreds of vendors. Each year, hundreds of new distribution agreements are struck across EMEA as a result of business relationships initiated at DISTREE XXL.

DISTREE XXL 2011 will also build on successful initiatives launched at last year’s sold out event including a regional awards ceremony. The ‘EMEA Channel Academy: 2011 Awards’ will include more than a dozen awards handed out to vendors and distributors from across the region.

Follow the build-up to DISTREE XXL 2011

For more information on attending DISTREE XXL 2011 please contact

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