Rashi Peripherals launches consumer roadshow

Fast-growing Indian distributor Rashi Peripheals has kickstarted a series of consumer roadshows. The events are called ‘Touching Everyone’s Life (TEL)’ and organised in collaboration with Western Digital, SanDisk, Plantronics, Fitbit, Belkin and Lenovo. TEL aims to offer hands-on experience of latest product innovations in lifestyle tech to end-users. Starting in Mumbai, TEL is set to reach out to over 30 ‘B’ and ‘C’ class cities and towns across India. TEL will explore untapped markets and help the brands increase their footprint in the country. Read full story