February 26, 2017

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DISTREE EMEA 2017 begins in Monaco

The 15th annual DISTREE Europe, Middle East & Africa (EMEA) consumer tech regional channel event started yesterday in Monaco. More than 120 consumer tech brands are exhibiting at this year’s event, holding pre-scheduled one-on-one meetings with senior executives and buyers from the region’s leading distributors and channel partners. DISTREE EMEA 2017, which takes place at the Grimaldi Forum, running from February 21st to 24th. Read full story

by Stuart Wilson, Wednesday 22 February 2017

diHouse confirmed for DISTREE EMEA

More than 20 Russian distributors will attend this week’s DISTREE EMEA consumer tech channel event in Monaco, giving exhibitors access to the country’s top partners. Among the Russian delegation is diHouse, a distributor established more than 20 years ago, which now carries a wide portfolio of consumer technology brands. Yuri Rodny, general director at diHouse, is keen to meet brands offering Intenet of Things (IoT) products at DISTREE EMEA 2017. Read full story

by Stuart Wilson, Monday 20 February 2017

Trigono targets innovative products at DISTREE EMEA

Hundreds of distributors from across EMEA will assess the latest consumer tech products at this week’s DISTREE EMEA in Monaco. The channel matchmaking event lets exhibiting brands pre-schedule one-on-one meetings with senior executives and buyers from distributors. Sweden-based distributor Trigono will be on the lookout for some innovative additions to its portfolio, according to Markus Nordenkvick, product manager at Trigono. Read full story

by Stuart Wilson, Monday 20 February 2017

Comet ‘buoyant’ on floating smartphone demand

Comet will showcase ‘the world’s first buoyant smartphone’ at this week’s DISTREE EMEA event in Monaco, bringing distributors from across the region up to speed on the product’s features and technology. Comet has been working on testing and manufacturing processes for the last 12 months and is now ready to build out its routes-to-market. A pre-order campaign resulted in orders from 42 countries and interest from distributors in Europe, Asia and North America. In total, Comet has already secured orders for 500,000 devices, according to the vendor. Read full story

by Stuart Wilson, Monday 20 February 2017

XTOUCH recognises Redington’s role

Consumer electronics brand XTOUCH has named Middle East and Africa distribution giant Redington as its best strategic partner of the year for 2016. XTOUCH recognised Redington for its outstanding contribution it has made towards the growth of XTOUCH brand in the region. Since 2013, the two companies have been working closely to build XTOUCH’s brand in the smartphone market and increase market share. Read full story

by Stuart Wilson, Sunday 19 February 2017

ActiveJet eyes international expansion

Supplies and accessories brand ActiveJet will use DISTREE EMEA as a platform for further international channel expansion. ActiveJet, a brand operated by Polish distribution giant Action, focuses on three product categories: imaging and printing supplies, energy products and accessories. Rafał Ornowski, brand director at ActiveJet, said: “We are a leading brand in Central and Eastern Europe. ActiveJet products are now available in almost all European countries." Read full story

by Stuart Wilson, Sunday 19 February 2017

INTERVIEW: Soum Rakshit, MysteryVibe

Have you heard the saying sex sells? The crossover between sex toys and connected technologies has created a fast-growing sextech sector, that represents a significant growth opportunity for forward thinking distributors. Channel EMEA caught up with Soum Rakshit, CEO & Co-Founder, MysteryVibe, ahead of the company’s participation at this week’s DISTREE EMEA in Monaco, to find out more about the channel opportunity and market potential. Read full story

by Stuart Wilson, Sunday 19 February 2017

ABC Data’s Weiss identifies five top trends

Ilona Weiss, president of the management board at Central & Eastern European distribution powerhouse ABC Data, identifies five top trends that she believes will shape the future of distribution and the vendor landscape. Weiss will attend this week’s DISTREE EMEA event in Monaco – an annual event where hundreds of tech brands meet face-to-face with senior executives from the region’s top tech distributors. Read full story

by Stuart Wilson, Sunday 19 February 2017

CONTEXT identifies omnichannel opportunities

Research house CONTEXT will deliver a keynote speech as part of next week’s DISTREE EMEA regional channel event in Monaco. In the run-up to the event, CONTEXT has identified five key distributor opportunities in an omnichannel world. For today’s consumers, omnichannel is their ’new normal’, according to CONTEXT. They now shop and purchase anytime and everywhere. What this means for traditional retailers is that they must become more flexible and ‘seamless’. Read full story

by Stuart Wilson, Friday 17 February 2017

Mitsumi adds HP supplies rights in Middle East

Mitsumi Distribution, a major IT, consumer electronics and telecoms distributor in the Middle East and Africa, has been appointed by HP Middle East as an authorised HP supplies distributor for the Middle East region. HP and Mitsumi already have a well-established alliance of 6 years. This agreement further extends Mitsumi’s East African distribution rights to also include the UAE, Oman, Bahrain, and Yemen. Read full story

by Stuart Wilson, Wednesday 15 February 2017

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