May 24, 2018

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Ingram Micro launches in Morocco

Distribution giant Ingram Micro has opened a new subsidiary in Casablanca, Morocco. The new office is the company’s first official presence in French speaking North Africa and will service one of the fastest growing IT markets in the region. Ingram Micro’s new operation will initially hold distribution rights for Microsoft, Oracle, Juniper Networks and NetApp. The distributor is in negotiations to add further brands to its North African portfolio. Read full story

by Stuart Wilson, Tuesday 19 May 2015

Acer launches wave of new products

Hardware giant Acer has unveiled a number of new products across a range of different form factors at a launch event in New York. Acer’s full device offering, ranging from 1” to 100” screens, aims to offer enhanced opportunities for productivity, education, entertainment, gaming and connecting. Acer is a Gold Sponsor at May’s DISTREE Middle East event, and a Silver Sponsor at June’s DISTREE Africa, giving the brand a powerful opportunity to meet the most influential consumer technology retailers and e-tailers in both regions. Read full story

by Stuart Wilson, Monday 27 April 2015

ZTE launches 4G devices in Ethiopia

Chinese telecoms brand ZTE has launched its 4G phones in Ethiopia, unveiling the products in Addis capital city Ababa. ZTE hopes that demand in Ethiopia will assist its continued expansion within the Africa market. ZTE has also signed world famous Ethiopian long-distance athlete Haile Gebresilassie as a brand ambassador for its products. Gebresilassie, 42, has won two Olympic gold medals and four World Championships. Read full story

by Stuart Wilson, Friday 24 April 2015

South African market for consumer technology grows

Research house GfK’s most recent TEMAX analysis of the ICT, telecoms and consumer electronics market in South Africa indicates that the total market value grew 22% year-on-year in the fourth quarter of 2014, to hit a value of ZAR24.77 billion (US$2.04 billion). The market value for full year 2014 hit ZAR80.82 billion (US$6.66 billion), according to GfK’s research. Read full story

by Stuart Wilson, Wednesday 15 April 2015

ZTE appoints Mitsumi as African distributor

Telecoms and networking vendor ZTE has appointed Mitsumi as a strategic distribution partner for Africa. The agreement covers Nigeria, Kenya, Zambia, Ethiopia, Tanzania, Uganda, Ghana, Democratic Republic of Congo, Rwanda, Ivory Coast, Mauritius, Namibia, Tunisia, Cameroon, Madagascar, Burundi, Zimbabwe, Botswana. The partnership with Mitsumi enables ZTE to offer better product availability in the region, while strengthening its presence in Africa. Read full story

by Stuart Wilson, Wednesday 15 April 2015

DISTREE Africa 2015 to provide gateway to fast-growing consumer technology markets

DISTREE Africa 2015 will build on the success of last year’s launch event, providing a powerful business platform for technology and consumer electronics brands to launch, build or manage channels across the continent. DISTREE Africa 2015, which takes place from June 10th to 12th in Kenya, will focus on Africa’s fast-growing retail markets. Read full story

by Stuart Wilson, Tuesday 14 April 2015

Ricoh extends Rectron partnership

Ricoh South Africa (SA) has extended its distribution deal with Rectron. Two years into the partnership, the imaging vendor’s agreement with Rectron has been extended to include first and second line support for the majority of Ricoh devices it sells. Rectron adds Ricoh equipment to its extensive service portfolio. Read full story

by Stuart Wilson, Monday 13 April 2015

Dell creates META business region

Vendor giant Dell has announced the creation of a new Middle East, Turkey and Africa (META) business region. The company claims that the move will help strengthen its presence in the region and create a new scalable structure that can provide additional support to partners and customers. Driss Elougmani will lead Dell’s META business. Dell’s South Africa business will continue to remain a separate organisation. Read full story

by Stuart Wilson, Thursday 2 April 2015

Jua Energy targets key African markets

Solar-powered systems and technology accessories brand Jua Energy has expanded its channel reach into Kenya. The company, founded in 2012 has now got African presence in Nigeria, Ethiopia and Kenya. The company also sells its products in India. Jua products are targeted at consumers who lack access to electricity. Read full story

by Stuart Wilson, Wednesday 1 April 2015

Jumia expands operations in Ivory Coast

E-tailer Jumia is continuing its rapid expansion in Africa. The company has announced the opening of six new hubs in the Ivory Coast in the cities of Yamoussoukro, Bouaké, San Pedro, Daloa, Gagnoa, and Korogho. Jumia reckons that its new in-country points of presence will help it achieve its goal of revolutionising the shopping habits of all Ivorians. Read full story

by Stuart Wilson, Friday 20 March 2015

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