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DISTREE Russia & CIS 2015 opens with 480-plus senior executives confirmed to attend

by Stuart Wilson, Wednesday 24 June 2015

The 12th annual DISTREE Russia & CIS begins today with more than 480 delegates registered to attend the three-day event. DISTREE Russia & CIS runs from June 24th to 26th in St. Petersburg, Russia. DISTREE Russia & CIS gives technology and consumer electronics (CE) brands and distributors a unique opportunity to hold pre-scheduled one-on-one meetings with senior executives from the region’s most influential retailers and e-tailers.

Frederic Simard, Director and Co-Founder at DISTREE Events, said: “More than 1500 one-on-one meetings have already been pre-scheduled between delegates at DISTREE Russia & CIS 2015. Hundreds more will be arranged on-site during the next three days. We thank all delegates and sponsors for their continued support of the event.”

Close to 130 senior retail executives form part of the delegate base at DISTREE Russia & CIS 2015, giving participating brands an opportunity to meet existing partners and identify potential new consumer routes-to-market. Retailers from Armenia, Azerbaijan, Belarus, Moldova and Russia are all present at the event.

“DISTREE Russia & CIS is a highly-focused trade event,” added Simard. “Our proven event format provides business benefits for all technology CE suppliers, giving them access to the most influential channel partners from across this vast region.”

DISTREE Russia & CIS 2015 is supported by Platinum Sponsor Huawei; Gold Sponsors Microsoft and Quantum; plus Mixberry as Silver Sponsor. DISTREE Russia & CIS also includes a comprehensive conference programme with a mixture of keynotes, workshops, vendor presentations, panel discussions and awards sessions.

Major brands including Acer, AMD, HGST, Nvidia and Sony among others are also participating. Many of region’s largest and most influential distributors are also present at the event, including Marvel, Merlion, MICS and Treolan.

Event Partner GfK will deliver an opening keynote entitled ‘Growth Points for 2015 and Beyond: Convertibles, Peripherals, Wearables & Internet of Things (IoT)’. The popular 60 Seconds to Convince Awards will take place at DISTREE Russia & CIS 2015, giving brands the opportunity to deliver a one-minute pitch for their latest product on the main stage at the event.

“DISTREE Russia & CIS removes the complexity from channel management and channel development for technology suppliers. By bringing together vendors, distributors, resellers, retailers and e-tailers in one place at one time, the event creates new business opportunities for all delegates,” explained Simard.

“The Russian market is not without its challenges at present, but that makes this year’s DISTREE Russia & CIS more important than ever,” Simard added. “As a vendor-neutral event platform, we offer a unique opportunity for clear and honest dialogue between brands and channel partners.”

This year’s DISTREE Russia & CIS also includes a Strategy Forum focused on current market issues, a panel discussion featuring senior channel executives and industry experts, plus a series of workshops. Content Partners for this year’s event include CONTEXT, GfK and Ocean Solutions.

Media Partnership

We are pleased to confirm that Channel EMEA is an official Media Partner for all DISTREE events in 2015, including DISTREE Russia & CIS.

DISTREE Russia & CIS 2015, which takes place from June 24-26th in St. Petersburg, gathers together hundreds of senior executives from the region’s leading ICT & CE e-tailers, retailers, resellers and distributors. Readers requiring more information about DISTREE events in 2015 should contact

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